The oversharing standard of our era has infiltrated national politics. And as this season’s presidential election gets down to the wire, it’s high profile nominees are in the lime light about everything — down to the designer labels they’ve got on their backs.
Democratic candidate Hillary Clinton, who is proving to take her personal branding more seriously than ever, has recruited the iconic Vogue editor-in-chief Anna Wintour as a styling consultant for key moments of her presidential campaign. Wintour has pulled from her unlimited fashion contacts to procure staple looks for the potential first-ever female leader of the free world. Her recent shift to sleek, contemporary style is as big of an overhaul as the social norms she’ll dismantle with her successful election into the Oval Office.
Fashion heads are noticing the switch up, with Clinton’s cover-worthy style making major headlines. But after donning a chic yet overpriced $12,000 Armani blazer during a speech about income inequality in April, Clinton may be facing a major hit to her hard-earned style (and cool) points.
Big budgets spent on meticulous stylists and polished suits have long been a norm for presidential election campaigns. But Clinton is facing an intense level of scrutiny because of the caliber of her new self-funded wardrobe, which is claimed to reach six figures in value. Either way, a vigorous conversation about outfits seems a fitting diversion when a woman enters the top running for a seat in the presidential office.
Ready or not, Hilary Clinton’s position in American and pop culture history is destined to pivot her to fashion icon status. Will Anna Winter’s guidance keep her on the right track to making a stylish entry into the White House?